Iris

In my Advanced Media Design class, we were tasked with creating an organization targeted toward a specific cause of our choice. I chose to focus on the issues surrounding sexual healthcare for the LGBTQIA+ community. During my process, I decided on the name “Iris”, both as a reference to the Greek goddess of rainbows as well as the colored part of the human eye. In addition to developing the brand identity for the company, I also developed packaging, merch, and a poster design that I created in Adobe Illustrator and mocked up in Adobe Photoshop.